My clients have kept me busy while I could post my next article about content marketing. I am not complaining but I am happy because they hint me what should be the next episode in the NubAge series. Last month … Continue reading
Tag Archives: Business
What is content marketing? Basics of content marketing
In response to my changed title on Linkedin, I get emails from them with questions like “What is content marketing?” , “How do we use it for our business?”, “Why does my company need to pay attention to content marketing?” … Continue reading
‘My contribution to my ecosystem’
The idea behind this sequel is to reiterate that an ecosystem is created by those who don’t belong. Before we realize that we belong to an ecosystem we are actually in it because our interests and the gaps existing in … Continue reading
Social Media trending – 2013
We see people involving themselves into social media more intensively by each day. Such enthusiastic inclusion by the users has changed the dimensions of social media as an industry. From 2000 to 2012 we saw the growth of IT and … Continue reading
An ecosystem is created by those who don’t belong
This is not a science journal. Every pattern and rule has exceptions. This article introduces a pattern close to Darwin’s theory but for a different purpose. Darwin’s theory advocates “survival of the fittest“. I am extending it to survival of the smartest – … Continue reading
Creativity is structured scatter
I saw an interesting debate on “how can entrepreneurs follow processes while entrepreneurs are meant to be creative?” in one of the entrepreneur forums on google groups. Creative attitude is for some reason stereotyped by scatter and little planning. Though … Continue reading
Rupee slump is always good for India
Over a conversation with one of my client, I realized the ‘rupee slump‘ period is more of a perspective issue rather than reality. We can further debate on the perspective of reality, but for now lets look at the positive … Continue reading
Copy writing versus Content writing
I have addressed this topic and mentioned the differences between copy writing and content writing in one of my articles on HCC. The reason I am again throwing light on this is because, as content writing and marketing are new … Continue reading
Success – Enjoyable or Regretable
The glamour behind SUCCESS, the glamour that makes us feel that SUCCESS is closer and easier to achieve is deceiving. The glamour that seduces us to get closer to the sheen of success is the ugliest of all. When any … Continue reading